Sharing is Step 3 of the 3 Step Syndication System and is an essential part of providing your followers and target market with GREAT content.
Notice I said GREAT content there…
There’s NO POINT sharing crappy content, there is no benefit to you or your followers, in fact… it WILL damage your reputation with your followers and raving fans! Remember in the researcher and reporter training I talked about your raving fans, followers and target market are following you for a reason? That reason is to learn from you from the content you create yourself and the content you share.
So, there are a couple of options for the Sharing step of the 3 Step System.
Because you’re automatically put in a group of 10 people for the week, chances are… one or two of those people will have content you FLAT OUT don’t want to share with your readers. This may be because they are unrelated to your niche, they are blatantly promoting a business opportunity or they have rubbish content with no value.
When NOT to Share Content
- If you KNOW your followers WILL NOT benefit from the content you are sharing with them
- If the content you are sharing is rehashed, repurposed, crappy content with NO VALUE
- If the person is blatantly promoting a business opportunity or affiliate product (With no VALUE or tutorial behind it)
- If the person is in a totally different industry or niche as yourself (and you know your followers won’t benefit and may unsubscribe from your list if you share it)
When to Share Content
- If it’s GREAT quality educational content
- If you KNOW it’s going to help your followers and fans and that’s what they signed up to receive
- If it’s a resource/product which will compliment what you already offer
Remember, your followers are following you for ONE REASON… because you provide them with GREAT quality content which helps solve their pains, challenges and frustrations. If they don’t get what they signed up for, they will zone out, switch off and stop looking out for your content.
Where To Share
The basic places to share content are:
- Facebook Profile and Fan Pages
- Facebook Tribe Sharing Groups
- Twitter (Re-Tweet)
- StumbleUpon (Just click the StumbleUpon button)
- Digg (Just click the digg button)
- thatMLMbeat (If you are a Network Marketer, just click the Beat button on their blog)
If the content you are sharing is GREAT content, share it on ALL of the above if possible. (I’ll show you HOW to share the content correctly in the next training)
If you DON’T like the content you are sharing, either DON’T share it, OR, just share it/rate it on StumbleUpon and Digg. This way you aren’t endorsing or promoting this content to your Facebook or Twitter stream and damaging your reputation.
Action Step – Please go ahead and set up your StumbleUpon and Digg accounts if you don’t already have them, as you’ll be needing them very soon.
What Do I Do If I’m in a Totally Different Niche to Everbody Else?
If you feel your followers and raving fans will not benefit from the content of your fellow Tribe members BUT it is still GREAT content, you have three great options.
- Rate their content on StumbleUpon and Digg (Just click the button on the blog)
- Share their content on other Tribe and sharing community walls
- Find someone else you know who has great beneficial content and share their content with your followers instead
Personally, I ONLY share GREAT content with my followers which is related to my niche/industry, OR, I still only share GREAT content PERIOD, but if it’s not related to my niche or industry, I will only share it on Tribe and sharing community walls on Facebook, and I will StumbleUpon it, Digg it and also share it on the other Social Bookmarking sites (you’ll learn how to do this tomorrow).
Requirements for Sharing
You are required to SHARE the following content in AT LEAST 1 of the above places (In the where to share section).
- Always share the TSAMasteryBlog.com posts – We are giving you DOUBLE points for a sharing the content on this blog. (This helps us get our message out to help more people) (Of course, ONLY share it if you know your visitors/followers will benefit. We ALWAYS provide good quality content)
- Always share the 9 people in your syndication group’s content. (If you don’t like or agree with the person’s content, then find someone else in the spreadsheet)
- Share the TOP syndicator of the week’s content
- Share the TOP blog commentator of the week’s content
- Share a 2nd post of your group leader’s content (Choose a different post for the 2nd share)
(Again, ONLY share this content if you feel it is of value to your followers and it’s a GREAT quality post/video tutorial/ product.)
Points
- Each place you share/rate/like/Digg/StumbleUpon or thatMLMbeat a piece of content is worth one (1) syndication counter point on the spreadsheet.
- If you share/rate/like/Digg/StumbleUpon or thatMLMbeat the TSAMasteryBlog/ community content, then it’s worth DOUBLE points, so two (2) syndication counter points per action.
If you have any questions, feedback, thoughts, suggestions to make this training easier to understand and to help other people, please leave your comments below. We look over ALL your comments although sometimes we aren’t able to reply to every comment you make due to time restraints.
Committed To Your Success
Gavin Mountford, Dave & Dawn Cook
& Kimberly Castleberry
